SMS Marketing Messages to Grow your Business to the Next Level
We all spend pretty much all of our waking hours within an arm’s length from a cell phone. They are such a useful device that can be used not only to make calls, but also to surf the internet, make purchases, and take photos. That’s why many businesses are starting to realize the importance of SMS marketing.
What is an SMS?
An SMS is otherwise known as a text message. These short messages of around 160 characters have been around for quite a long time, but they are still used by many people to communicate. Even though messaging applications such as WhatsApp and social networking platforms have somewhat replaced SMS messaging, over 6 billion text messages are sent each day.
What is SMS marketing?
SMS Marketing is where businesses can use text messages to send advertising messages to their customers. These text messages can be used to promote their business, advertise a special offer, or just to announce a new product release.
Advantages of SMS Marketing
There are many benefits of using SMS marketing, these include:
- Ability to include links to websites
- Cheap instant marketing messages
- Quick reaction from customers
- Mass Marketing
Ability to Include Links to Websites
One of the nicest things about using SMS messaging is that you can include a link to a website in the text message itself. Users will be able to simply tap on the link to open it in the browser on their phone. This should help to drive sales and visits to your website. For example, you could send a text message out about a half price
Cheap Instant Marketing Messages
Using an SMS message is one of the most inexpensive forms of advertising available to businesses. They can be sent to any customers whose numbers are stored on file.
Quick Reactions from Customers
Unlike other forms of advertising, you can expect an almost instant reaction from a customer after receiving a text message. It’s such a convenient form of communication that most will read the short message and then act upon it.
SMS Marketing companies have their own systems for mass marketing. The same message can be adapted to insert individual names to make them personal, and then sent to many numbers all at once.
SMS Marketing is a great way to get the word out about your business and help to expand it. Give an SMS marketing agency a call straight away today to learn how they can help to advertise your products and businesses.